LBJ's second Marmalade has its foundation in the traditional Seville oranges, with the twist of chamomile. Like all LBJ jams, the chamomile isn't an infusion, it is part of the recipe, with little chamomile flowers in each jar. It is best on toast, keeping it simple. AboutLillie O’Brien established London Borough of Jam in 2011, following five years as pastry chef at St John Bread & Wine. LBJ preserves are made in small batches, and cooked for a shorter time compared to generic brands.The flavour is honest and unadulterated; it is fruit-driven, rather than sugar-driven. When tasting LBJ preserves you will always taste the fruit first followed by the sugar and a special complimentary flavour. We use natural, unrefined sugars and no commercial pectins. LBJ preserves contain no more than 4 ingredients and are dairy free & vegan.