A Sustainable Plant-Based Bamboo Toothbrush! INTRO The Moso Bamboo used for VirtueBrush has many material and environmental virtues. It grows quickly and re-grows quickly after harvesting, up to three feet in a day. It's actually a type of grass that has natural antibacterial qualities, dries out quickly and has a tensile strength that rivals steel. The VirtueBrush Bamboo Toothbrush is a sustainable alternative to plastic toothbrushes that are hard to recycle and often end up in landfill, our waterways and oceans where they break down into smaller and smaller pieces of plastic causing harm to the environment. Moso Bamboo is a great replacement for plastic and is recommended by the Zero Waste Lifestyle Movement. Activated Charcoal is also very on trend at the moment due to its antibacterial and teeth whitening qualities. VirtueBrush was developed with advice from dentists and dental hygienists and was recently featured in The Irish Times, The Irish Examiner, TV3, ShelfLife Magazine and Retail News. PRODUCT DESCRIPTION - Ergonomic and stylish biodegradable handle made with 100% Moso Bamboo. - Eco-Friendly Paper and Corn Starch Packaging. - Featuring premium dental grade Nylon bristles. - Charcoal Bristle helps keep bacteria at bay between brushes. - European CE Marking. Dentists recommend changing your toothbrush every three months. REPLACEMENT FOR... Plastic toothbrushes! Over a billion toothbrushes in the US alone are used and disposed of each year, amounting to approximately 23,000 tonnes of landfill each year. horrific! The plastic they're made of will not break down in our lifetime... nor within the lifetime of our children or our children's children!