This little dudes are especially formulated for children, with a mild and fruity strawberry flavour. Made with 100% natural ingredients, so no nasties lurk within! The flouride content is 550ppm. This is a vegan product.   How to use: Chew until a paste is formed. Wet your toothbrush and polish those pearly whites! Spit and rinse.    Ingredients:  Microcrystalline Cellulose Sodium Bicarbonate Silicia Sodium Lauroyl Glutamate Magnesium Stearate Aroma * Xanthan Gum Stevioside Citric Acid Beta Vulgaris Root Extract Maltodextri *of natural origin