truthpaste is a handmade natural toothpaste with Aloe Vera, Neem, Myrrh, and Certified Organic essential oils.It is free from fluoride, SLS /SLES, triclosan, glycerin & palm oil.It doesn't contain any foaming agents, bleaching agents, colourants, or artificial ingredients. truthpaste comes in reusable and recyclable glass jars to help reduce the use of plastic packaging.It is 100% vegan & cruelty free Directions: Use a dry toothbrush or utensil to scoop out a small amount, about the same as you would with other toothpastes. There is no foaming agents so it will feel different, but it works just as well, if not better!