Natural Toothpaste  This natural mineral-rich toothpaste is blended with organic Spearmint oil. The toothpaste's properties are very similar to that of a Peppermint, although Spearmint has a much more delicate minty taste. Spearmint oil is a strong antiseptic, so this toothpaste will help eliminate germs and promotes healing in your gums. The Fluoride and SLS free formulation is an ideal replacement to your conventional toothpaste. DIRECTIONS Put a pea-sized amount onto your toothbrush Brush for 2 minutes and rinse well Seal the lid after use, avoiding water entering the jar Store in a dry place for up to 12 months after opening INGREDIENTS Calcium Powder^, Fractionated Coconut Oil*^, Kaolin Clay^, Coconut Oil*^, Shea Butter*^, Diatomaceous Earth*^, Sodium Bicarbonate^, Organic Spearmint Oil*^, Vitamin E^, Limonene*^. *Organic, ^Natural. Of total: 41% Organic, 100% Natural.