Longines Prima Luna Collection Ladies with Diamonds While the Longines brand is known for designing timepieces suited to both men and women, the Longines PrimaLuna collection has made its name as a uniquely feminine collection since 2009.A silvery moon on a spring night; a star that glistens reaches its peak and then disappears. A symbol of passing time, living time and the moon that entrances us with its rounded, delicate lines the Longines PrimaLuna is a tribute to this silvery star. Its soft silhouette is enhanced by the exquisite purity of the dial and the whole is illuminated by a play of sparkling diamonds. Graceful, magical, this is a model that will seduce women who appreciate contemporary, sophisticated elegance.l